ABOUT US

Vision

By the year 2025 Curly lovers will be recognized in the Andean region and North America as the brand that managed to generate a feeling of self-love among the community through the use of high-quality natural products.

Mission 

To provide beauty for everyone, with natural products that promote the culture, personal and financial development of distributors or collaborators.

Curly Lovers

Curly lovers was born in 2017 after identifying the need of women with curly hair, to find natural products specialized in the care of their hair, born under the desire to promote and highlight the features that make women a special and harmonious being,

That is why its founders Susi and Laura communicate in their community Curly lovers a resounding message of self-love, self-esteem and personal care, offering natural products such as gels, hair regenerator and masks that provide: nutrition, hydration, shine and hair regeneration.

This as a venture, but really Curly Lovers has been a process of acceptance of Susi and Laura. Susi in 2005, at 15 years old, was the victim of a caustic soda straightening that caused her alopecia. At that moment she starts a marathon to get her hair back.

She was questioned, judged and rejected in her social environment because of her appearance before and after this straightening, and all this social finger-pointing just because of the appearance of her hair. After much crying as a teenager Susi made the decision to get ahead with products that she made at home, and that really were her salvation,

Since only a year after this episode she could show off her beautiful curls and most importantly she had a smile of self-love and felt like a Diva. From that moment on Susi was unstoppable, she infected her sister and family with her self-esteem, she studied Financial Engineering, and all through college she had a mane of hair that stood out in the middle of everyone.

Susi decided in 2017 along with her sister to share these beauty secrets with everyone, and the most important thing is that Laura and Susi since the birth of Curly Lovers promote the respect, self-esteem, confidence and attitude that women deserve to have in the midst of a society that still judges by the appearance of the hair.